Ariel Rebecca Martin (born November 22, 2000), known professionally as Baby Ariel, is an American singer and social media personality, most notable for her videos on the social media platform Musical.ly.

She is recognized as one of the most influential people on the internet by Time magazine and is featured on Forbes' 2017 list of top entertainment influencers. She has been nominated for a number of awards, and won the Teen Choice Award for "Choice Muser" in 2016 and 2017.